peterrabbitdoll

I have an article in the Smithsonian on how How Beatrix Potter Invented Character Merchandising. Excerpt:

Beatrix Potter is known for her gentle children’s books and beautiful illustrations. But the sweet stories of Peter Rabbit, Jemima Puddle-Duck and others helped hide a savvy mind for business—and an author who was among the first to realize that her readers could help build a business empire.

Read the rest here.

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